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Defining Caviar's and DoorDash's editorial photography style.
While at Square, I led the development of Caviar's (now DoorDash) approach to editorial photography. As an on-demand delivery platform for local food, we needed to find ways to show how Caviar fit into your life while making sure that the food looked amazing.
We wanted to capture family dinners, weekend get togethers, and late night date nights at home in a way that felt grounded, real, and beautiful.
Caviar / DoorDash
Creative Direction
Art Direction