Taking Tilt from zero to one as founding designer

Taking Tilt from zero to one as founding designer

Taking Tilt from zero to one as founding designer

Taking Tilt from zero to one as founding designer

As founding designer, I worked with former Sequoia partner Warren Hogarth to define the look, feel and feature set of his new startup, Tilt (then called Empower). We started before he had even incorporated the company.

I led every part of the app’s design in the 18 months before launch. As of 2026, Tilt has raised $174M from Sequoia, Initialized Capital, Icon Ventures and Quiet Capital.

As founding designer, I worked with former Sequoia partner Warren Hogarth to define the look, feel and feature set of his new startup, Tilt (then called Empower). We started before he had even incorporated the company.

I led every part of the app’s design in the 18 months before launch. As of 2026, Tilt has raised $174M from Sequoia, Initialized Capital, Icon Ventures and Quiet Capital.

As founding designer, I worked with former Sequoia partner Warren Hogarth to define the look, feel and feature set of his new startup, Tilt (then called Empower). We started before he had even incorporated the company.

I led every part of the app’s design in the 18 months before launch. As of 2026, Tilt has raised $174M from Sequoia, Initialized Capital, Icon Ventures and Quiet Capital.

As founding designer, I worked with former Sequoia partner Warren Hogarth to define the look, feel and feature set of his new startup, Tilt (then called Empower). We started before he had even incorporated the company.

I led every part of the app’s design in the 18 months before launch. As of 2026, Tilt has raised $174M from Sequoia, Initialized Capital, Icon Ventures and Quiet Capital.

Two Tilt app screens with a bar chart of monthly savings and a congratulations message, one in orange and one in gray

Two Tilt app screens on orange gradient, one showing money left to spend and one showing a line chart of earnings and spending

Two Tilt app screens showing spending by category as a blue donut chart, one filtered to a single category

Two Tilt app screens for a Platinum Card, showing posted transactions and autopay with balance and limit

Three Tilt app screens for recategorizing a Starbucks transaction, with a prompt to move similar transactions

Two Tilt app screens for automatic savings, an enable auto-save prompt and a manage autosave settings list

Two Tilt app screens for setting a savings target per paycheck and selecting paychecks for autosave

Two Tilt app screens, a list of linked bank accounts and a grid of bank logos to add an account

Two Tilt app screens on gray, connecting to a bank with a loading ring and an account synced confirmation

Two Tilt onboarding screens on orange gradient with welcome text, an icon and log in and sign up buttons

Two more Tilt onboarding screens on orange gradient, about maximizing savings and moving money between accounts

Grid of orange Tilt category icons including home, card, bank, mail, restaurant and shopping bag

Client

Tilt

Tilt

Tilt

Mediums

Product & Brand

Product & Brand

Product & Brand

Roles

Product Design
Brand Design

Product Design
Brand Design

Product Design
Brand Design

Collaborators

Warren Hogarth

Warren Hogarth

Warren Hogarth